NEWS RELEASE
Under embargo until May 20, 2021, 12:00 AM PST
California-based Cannabis brand COOKIES announces San Diego Launch near Fashion Valley
By connecting art, cannabis and social good, COOKIES connects the core elements of what makes San Diego exceptional
San Diego, May 22, 2021 — International cannabis brand COOKIES unveils its newest retail location adjacent to San Diego’s Fashion Valley on Saturday, May 22, 2021. The new location, at 7850 Mission Center Court just east of the mall, will offer a diverse menu starring the brand’s premium genetics and best-selling products, as well as a one-of-a-kind art installation from a regionally renowned graffiti artist.
COOKIES will also offer an extensive menu showcasing the premium genetic strains that have made them a global sensation. Furthermore, because San Diego is the founding home of numerous respected philanthropies, conscientious consumers will be encouraged to know they can bring home the fan favorite strain “Georgia Pie” in special packaging that benefits cannabis social justice. As part of a collaborative effort between Cookies Social Impact Team and Cannabis Justice Now, when customers purchase this strain in a “Justice for Corvain” bag, a portion of the profits will benefit those affected by the War on Drugs.
With its latest addition to scenic San Diego, COOKIES near Fashion Valley guarantees a dynamic shopping experience for cannabis enthusiasts of all kinds. Boasting nearly 2,400 square feet of retail space with ample parking, the standalone store's interior design remains true to its iconic blue and white visuals that COOKIES consumers have grown to love. The store will also feature the brand’s trademark seed banks exhibiting the signature strains that started it all.
Acclaimed artist Tyke Witnes will also contribute eye-catching artwork that is sure to present a backdrop worthy of capturing on Instagram. Born in Saigon, Tyke spent his youth in Southern California where he became heavily immersed in various subcultures surrounding skating and graffiti. His work has a far cultural reach, from the streets of Los Angeles to gallery walls in Milan, and now this latest COOKIES store in San Diego.
With this many thoughtful details, including an appearance by founder Berner himself, the new location already is generating plenty of buzz before doors even open, ensuring an unprecedented retail experience. “We are excited to further grow our partnership with Cookies by launching a flagship San Diego Cookies Retail experience,” said Casey Reinholtz, the COO of AmericannMade, a local retail and cultivation partner for Cookies. “This store will put central San Diego on the map for offering not only the best products and atmosphere for our local community, but also adding value to tourism, which is the backbone of San Diego’s economy.”
By partnering with popular San Diego eateries, DJs and businesses for this grand opening, COOKIES promises both a memorable retail experience as well as a sense of community. “The appeal of Cookies retail is not just the name or the products, but the endeavor to become a valued member of the neighborhood,” Reinholtz said. “We want to make wherever. we go better than how we found it. To not just sell cannabis, but to inspire and uplift our surroundings. We see people as not only our customers, but our neighbors.” The store is located at 7850 Mission Center Court, San Diego, CA 9210 and is open daily from 10 a.m to 9 p.m.
About Cookies
COOKIES, founded in 2008 by Berner (the prolific Bay Area rapper and entrepreneur) and his partner Jai (a Bay Area breeder and cultivator) is more than a premiere cannabis company; it is an authentic brand with passionate fans all over the world. The company went mainstream in 2011 and has grown its business through the combination of globally recognized premium genetics, popular culture resonance, and social media influence. COOKIES is constantly engaged in new breeding projects to launch differentiated brands and has quickly built a grassroots cult following while remaining loyal to its brand promise: authenticity and innovative genetics. Today, COOKIES is one of the most well-respected and top-selling cannabis brands in California and throughout the world. The company and its product are recognized globally and offer a collection of over 150 proprietary cannabis varieties and product lines including indoor and sungrown flower, pre-rolls, gel capsules, vape cartridges, CBD Flower and medicinal mushrooms. COOKIES' seed-to-sale business allows for complete quality control at every step—from cultivation and production to customers' end retail experience. With a deep commitment to restorative justice and progressive drug policy, COOKIES actively works to enrich communities disproportionately impacted by the War on Drugs through advocacy work and social equity initiatives.
About AmericannMade
Operating at full steam since 2009, AmericannMade boasts more than 20 licenses throughout Southern California, including 3 indoor grow facilities, 2 manufacturing, 3 distribution and 6 retail stores operational with 2 more grows in the works. With a firm focus on the future, AmericannMade remains the only vertically-integrated plug-and-play cannabis company in southern California, launching and scaling profitable, compliant and operationally integrated cannabis facilities and retail stores statewide.
Contact: Kirsten Brownrigg
Marketing Director
323.896.0633
kirsten@americannmade.com
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